The Stock Exchange - Advantages to Companies

There are a number of advantages to firms to be quoted on a Stock Exchange, including the following.
- Robust financial structure: In countries with low Stock Exchange activity there is an over reliance on financing by means of commercial loans and overdrafts etc.
- Realistic valuation: The share price is a continious and transparent barometer of a company's worth. This gives confidence to investors and allows managment to guage their own performance.
- Publicity: The constant publicity which these companies receive in market reports, financial reporting and press comments helps to create greater customer identification with the company and its products.
- Participation: Customers, employees and indeed anyone who wishes, can engage in the operation of the comapny to some extent by obtaining a shareholding in the company. Offering employees preferential rates on shares encourages them to participate, and in turn will have a positive impact on their interests, concens and efforts in their own jobs.

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